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MPI Washington State Chapter
April Educational Program
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Location: Embassy Suites Bellevue
Address: 3225 158th Avenue SE, Bellevue, WA 98008
Date: April 25, 2017
Time: 11:00 am - 1:30 pm
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2017 Forecast: Disruptions Facing the Meetings Industry
Speaker: Howard Givner
The meetings and events industry is at a key inflection point, amplified by a new President likely to usher in more change. What are the key technological developments that present opportunities and challenges? What security issues pose a threat? How should industry professionals deal with the fallout from ethically controversial state laws that may be passed? From drones to live streaming, data integration to virtual reality, gun laws to possible anti-LGBT regulations, this session will examine the potential forces of disruption to the industry, and the threats and opportunities they may present.
Identify and explain key technological developments with the potential to impact the meetings industry.
Describe the ramifications to controversial (and possibly discriminatory) state or local legislation, and ways to protect and mitigate these effects on your events.
Define potential security threats to meetings, and evaluate possible responses.
Examine the impact of a potential economic recession, and describe ways to protect your events and your job in a down economy
With over 25 years of industry experience, Howard Givner is a widely recognized business and thought leader, innovator, educator & entrepreneur in the field of meetings and events. He recently joined Grass Roots as Managing Director and Head of Americas for the Meetings & Events Division, leading the growth of the company and the 30 person team in its New York office. Grass Roots provides a broad range of Strategic Meetings Management services to Fortune 100 clients, managing over $250 million of meeting and event spend to drive efficiencies, cost savings, and data analysis to improve the R.O.I. of their clients’ various programs. He is a past president of the NY Metro chapter of ILEA, and has served on the boards of MPI of Greater NY, Special Events Magazine and BizBash, and frequently teaches and speaks at industry conferences on sales and business development, negotiations, innovation and entrepreneurship. He’s been profiled in The New York Times, The Wall Street Journal, CNBC, National Public Radio, ABC News, The Apprentice, and USA Today, in addition to numerous trade media.
This program has been approved for 1.0 clock hours. CMP-IS Domain A: Strategic Planning, 2 CEs